Graduates' Thesis
List of Doctoral Dissertations(2016~2022)
2022
| Author | Title |
|---|---|
| Kwon Youngsoo | 'Cruel Altruism': Responses of People with Disabilities to the Hypocritical Formal Promises of Society's Compassion Revealed in Disability Protests |
| Kim Dongmin | Analysis of Media Coverage on the Fairness of Korean Society: A Case Study on the Regular Employee Conversion Issue at Incheon International Airport |
| Nam Jeongin | A Study on the Relationship between Commenter's Follower Network and Online News Consumption: Focusing on Homophily Effects and Selective Exposure |
| Ryu Yuna | Encouraging Followers to Support Charitable Causes: The Differential Effects of Envy Type Toward Social Medial Influencers |
| Park Soyeon | The Influence of Virtual Host Humanization and Interaction on Credibility: Focusing on Mental Perception Mediation |
| Park Jaeyoung | What makes users percieve a digital platform as indispensable in their daily lives? |
| Son Seyin | A Study on Consumer Perception of Personalized Service Usage |
| Son Youngjun | Effects of Virtual Influencers' Disclosure on Consumers' Advertising Attitudes and Source Credibility: Focusing on Identity Exposure |
| Song Yujin | A Study on the Marketing Effects of Virtual Influencers: Focusing on the Context of Metaverse and Social Media |
| Lee Eunji | A Qualitative Study on SVOD Subscribers' Subscription and Usage Experiences: With a Focus on Joining, Maintaining, Sharing, and Canceling |
| Im Eunji | Content Analysis of Social Media Posts by Domestic Virtual Influencers: Focusing on Self-Expression and Brand Exposure |
| Jang Yumi | Two essays on the users of mobile OTT services in Korea |
| Jang Taehoon | A Study on the Usage of Domestic OTT Services and Predictions and Responses to the Future of the Industry: Based on User Surveys and In-Depth Interviews with Experts |
| Jeong Minwha | The Effect of Corporate ESG Management Messages: Focusing on the Interaction between Temporal and Virtual Distance and ESG Domain |
| Choi Yesul |
|
| TONG MING | Explorionf Netflix Users' Binge-Watching practices using Users' Data and Intervies: Focusing on Netflix Original and Non-Netflix Original Drama Content |
| WANG SI HUAN | Exploring new revenue streams for OTT platforms: Users' valuation of subscription plans |
| ZHOU YUAN | Social Comparison on Instagram and its Association with Subjective Well-being |
2021
| Author | Title |
|---|---|
| Ahn Soo Chan | Journalism's New Past and Old Future, Replicative Reporting and Original Reporting |
| Yoon Sora | Online commerce repertoires and their characteristics : analysis of panel log and survey data |
| Lee Yongseok | Research on the Korean Drama Production System Since the 2000s: Focusing on Drama Planning Methods |
| Hwang Shinyoung | Two essays on the dynamics of Internet platforms and their stakeholders |
| Markov Cedomir | (The) natures, origins, and consequences of media cynicism and (dis)trust in Serbia |
| XIE LINZI | Images of Women on Chinese TV from 1979 to 2019 : Feminist Media Study and Textual Analysis of Drama |
2020
| Author | TItle |
|---|---|
| Kang Kwi Young | A Study on Voluntary PR Communication Behavior and Motivation in the Public Sector Applying PR's Social Attribution Model through Social Media |
| Yeon Soo Jung | An empirical study on the M&A targets and acquirers in the ICT industry |
| Lee Jong Myung | Role of YouTubers in Square Politics: A Case Study of YouTuber Participation in the 2019 Taegeukgi Rally |
| Jeon Ju Hye | Exploration of Factors for Continuous Prevention of Smartphone Overdependence in Preschoolers: Utilizing a Smartphone Literacy Dedicated Application |
| Jeon Jin Oh | A Study on the Changes in Domestic Journalists' Identity: Focusing on Segmentation Methodology |
| HOQUE SAIFUL | Integration of User-generated content(UGC) and the changing nature of Journalism: An empirical study on the Bangladeshi newsrooms |
2019
| Author | Title |
|---|---|
| Kim Ryu Won | The Impact of Self-Regulation Resources on Media Multitasking Behavior and Effects |
| Lee Eun Byeol | A Study on Hallyu Fandom in Tunisia: Focusing on Women in their 20s as Consumers |
2018
| Author | Title |
|---|---|
| Kim Sejin | Framing Korean Peninsula Security Crisis of 2017 - News Frame, Social Discourse, and Media's Role in Global Conflict |
| Kim Suwon | Two essays on the future directions for Korean ICT industry |
| Kim Haeyoung | Regulation of Merger and Acquisition in Broadcasting and Telecommunication Companies and Public Debate: A Case Study of SK Telecom and CJ HelloVision Merger and Acquisition Process |
| Park Jinsun | Creative Culture and Creative Labor of Online Individual Video Creators: A Study on Independent/Amateur Creators, MCN-affiliated Creators, and Terrestrial Broadcast PDs' Experiences |
| Yum Jungyun | The Effects of Fake News and Fact-Checking: A Study on Recipients' Psychological Mechanisms |
2017
| Author | Title |
|---|---|
| Koo Yunhee | The Effects of Corporate Social Responsibility (CSR): A Study on the Mediating Role of CSR Motivation Perception and CSR Authenticity |
| Kwon Hyeseon | Two essays on the future directions for Korean ICT industry |
| Kim Dokyung |
Why Do They Stay with the 2G Mobile Communications Service?: Focusing on the Korean consumers of the 2G mobile communications service |
| Kim Minsung | Two Essays on the Relationship Between Media Policy, Media Industry and Consumers |
| Kim Hyungji | Integrated Analysis of Smartphone Use and Addiction Process: Focusing on the Reconceptualization of Addiction |
| Park Sungho | Study on the Unfairness of Public Broadcasting News: A Comparative Analysis of Election Coverage by BBC and KBS |
| Park Jieun | Two Essays on the Next-Generation of Telecommunications Industry |
| Shin Myunghwan | A Study on Feedback Types of Social Media News Users: Focusing on Users' Gatekeeping |
2016
| Author | Title |
|---|---|
| Kim Daewon | Two Essays on Robot Journalism in the South Korean Newspaper Industry |
| Kim Seonjin | A Study on Viewer Types of Television Reality Variety Shows: Focusing on the Element of Fun |
| Moon Anna | Strategic Communication Behavior of Korean Firms: Game Theoretical, Empirical, and Experimental Studies on the Adoption of Investor Relations and Its Influence on Information Diversity |
| Song Pilsun | Study on Media's Retroactive Re-mediation: Focusing on My Little Television |
| Eom Jungyun | Spatial Justice and Media Coverage |
| Oh Daekyu | A Study on Production Performance, Program Diversity, and Perceived Autonomy of Drama Outsourcing Companies |
| Lee Yumin | Measuring the Effects of Traditional vs. Satirical News on Moral Judgment: A Study with fMRI and SEM |
| Lee Inhye | A Study on The Influence of Genre and Role Size on Broadcast Entertainers' Professional Awareness |
| Jeon Hyejin | The Third-Person Effect of Political Orientation and Media Use, Density of Use: A Study on the 2012 National Intelligence Service's Presidential Election Intervention Coverage |
List of Master's Theses(2016~2022)
2022
| Author | Title |
|---|---|
| Kim Sungmin | Exploring Social Stakeholders through Relationship and SNS Communication Behavior |
| Kim Hyesu | Factors Influencing Binge-Watching Behavior on OTT Platforms |
| Byeon Eunji | The Impact of YouTube Comment Interactions on Video Engagement |
| FANG PEIYAO | E-sports as a dynamic culture: Cohesion and collision in the Chinese E-sports online fan community |
| Huang Qiqi | Constructing 'Ordinary People': Regulation, production, and representation of ordinary people in the all-star reality game show |
2021
| Author | Title |
|---|---|
| Kim Jiwon |
The hyperfeminine cross-sexual (r)evolution in beauty advertising: evaluating the influence of celebrity worship in advertising effectiveness |
| No Dan | Research on User Segmentation Based on VOD Viewership and Purchase Amount: A Focus on User Behavior Comparison and Its Relationship with Online Buzz Volume |
| Park Youngjin | Introduction of Smartphones in the Military and Subculture: A Focus Group Interview (FGI) Study |
| Bae Hyunsoo | A Study on the Attributes Influencing Account Sharing: In the Context of Euro OTT Services |
| Baek Seungju | Research on AI Voice Agents and User Responses |
| Yoon Seokin | The Impact of Group Viewing on the Continued Use Intention of OTT Services |
| Lee Gimyeong | The Impact of Anonymous Sources and Direct Quotations on the Credibility and Likability of News Articles |
| Lee Soyeon | A Study on the Influence of Game Live Streaming on Game Play: A Comparison between Story Genre and Non-Story Genre |
| Lee Jungyeon | A Study on Media Realism in <The Lion King> Animation (1994) and CGI Live-Action (2019): Using the Focus Group Viewing & Interview (FGVI) Method |
| Jung Dongwook | Rationality, Social Identity, and Cooperation |
| Jo Yeonseok | The Influence of Message Characteristics on Image Credibility Evaluation: The Case of Fake Images |
| Hwang Taeyeon | The Effects of Narrative Norms and Perceived Social Pressure on Word-of-Mouth and Behavioral Intentions: A Study on Environmental Campaigns |
| CHAN SOK IENG | Interpreting Fandom Productivity in Digital Capitalism :Focusing on Chinese Hallyu Fansub Groups |
| De La Cruz, Kristy | Despacito migrating Latin music into South Korea: an in-depth interview research on the revitalization of Spanish-language music |
| DENG YI | The) differences in audience retention of reality shows between TV media and online video platforms in China: focusing on keep running and go fighting! |
| Eyyubova Nigar | BEHIND THE VEIL : EXPLORING THE PERCIEVED PREJUDICE TYPES ON HIJABI MUSLIM WOMEN IN SOUTH KOREA |
| SUN CANYU | (The) moderating effects of temporal distance and social distance on product review helpfulness |
| Veselinova Desislava Petrova | Neoliberalism and the negotiation of cultural identity in Korean reactions to non-normative sexuality and gender variance on YouTube |
| XUANYING | Case Study on Cultural Adaptation of Reality Television Formats across Cultures: A Comparison of <Birth of a Salesman-Good People> and <Heart-Pounding Office Offer Season 1> |
2020
| Author | Title |
|---|---|
| Kim Gayoung | A Case Study on the Emotions of Top University Students towards Large Corporations |
| Kim Minhee | Consumer Perception Survey on Crisis of YouTube Influencers' Brands |
| Kim Jungyun | The Impact of Third-Party Perception of Fake News on Regulatory Attitudes |
| Nam Jinyoung | Why do fans transcreate webtoons?: A means-end chain approach |
| Ryu Jiyeon | Using the Extended Parallel Process Model to Examine Intentions to Take Actions When Encountering Self vs. Others’ Depressive Symptoms |
| Seo Minji | The Influence of Organizational SNS Following and Crisis Response Strategies on Public Sentiments and Communication Behaviors: Focusing on Military Crisis Situations |
| An Jaekyung | The Political Effects of Mirroring |
| Yook Sungbin | Applying Theory of Communicative Responsibility to Human-Computer Interaction |
| Lee Jihyun | Conceptualizing the Culture of Hate - Major Principles, Structure, and Discursive Power |
| Jang Baul | Study on the Article Quality of National Newspapers and Local Newspapers |
| Jeong Eunji | Toys are us! Kidult as a new target market in new media video content industry |
| Jo Myonga | Perception of New Journalists on Professionalism in the Digital Convergence Era |
| Hyeon YeSeul | Analysis of Infectious Disease Coverage through Domestic and International Disaster Reporting Guidelines: Focusing on the COVID-19 and MERS Cases |
| BAI YIXIN | Decoding a Chinese New Mainstream Film , My People, My Country-- With reference to the findings of a focus group interview with Chinese College Students in Kore |
| GONG ZHE | The Effects of "Music plus Social Engagement" in Music Streaming Media: Are People Satisfied With The Social Services Provided by Music Streaming Media in China? |
| LEE RACHEL, KAR YEE | Do you know kimchi: Multiculturalism and cultural cosmopolitanism on YouTube's Korean Englishman |
| LIU MENGTING | Do Chinese Internet Firms' Strategic Mergers and Acquisitions (M&As) Create Value?: An Empirical Analysis of Baidu, Alibaba, and Tencent (BAT)'s Recent M&As |
| WEI YUANQING | Comparative Study on Korean-Chinese Idol Audition Programs: Focusing on "Produce 101 Season 1" and "Chuang 101" |
| XUE WENRONG | Chinese Main Theme and the Rebellious Youth: Chinese Style Rap Music in The Rap of China |
2019
| Author | Title |
|---|---|
| Kyung Kyuseok | Investigating the Factors Influencing the Acceptance of a Connected Car Service |
| Kim Yeonsu | Perception Study on Lotte World Tower Space: Focusing on Q Methodology |
| Kim Hyunjung | Influence of Negative Emotions and Collective Efficacy on Public's Online Behavioral Intentions: Focusing on Workplace Bullying Situations |
| Park Sua | Factors Affecting Intention to Use Artificial Intelligence Speaker's Product Recommendation Service |
| Park Chaerim | A Comparative Study of Fact-checking News Coverage between South Korea and the United States |
| Song Yujin | Impact of Agent Humanization Interface and Self-disclosure on Chatbot User Experience |
| Yoo Jeongwon | Changes in Broadcast News Formats in a Competitive Environment: Focusing on KBS, SBS, and JTBC Evening News |
| Lee Hyekyung | Exploratory Study on Big Data-Based Consumer Purchase Journey (CDJ): Focus on Correlation by CDJ Stage and Channel |
| Lim Cheolmin | Factors Influencing the Users’ Loyalty on AI-Based News Recommendation Service |
| Jang Yumi | Perception Study of Crisis Responsibility among Koreans: Impact of Personal Complexity and Post-factual Bias |
| Jeon Miyoung | Factors Influencing the Process of Turning Military Press Releases into News Articles: Focusing on Factors in the Stages of Production-Distribution-Consumption |
| Cha Seoyoung | Effects of Search Query Levels on Different Types of Search-based Native Advertisement Messages |
| Ha Jinkyung | What to Study about Mobile Payment?: A Literature Analysis and AHP Approach |
| Hong Pyeonggi | Analysis of Competition and Revenue Models of Probability-based Freemium in Mobile Game Companies: Approach Using Game Theory |
| GONG YUEHENG | Analysis of Korean Creator Identity on Chinese Websites: Focusing on Bilibili |
| JOO JONATHAN KWANG YOUNG | Assessing a Korean Reality Show, Welcome, First Time to Korea : A Focus Group Study of American Expatriate Perspectives |
| KHODOTOVA ANGELINA | Analysis of Korean Drama Fandom in Russia - Focusing on Distribution, Locality and Hallyu Dynamics as Influencing Factors |
| MA JOYCE | A Study on Same-sex Idol Shippers: An Autoethnographic Account of Yunjae Fandom |
| NGUYEN DAU QUYNH TRANG | Localizing format for reality television program in Vietnam: Focusing on Vietnamese version of Dad! Where are we going? |
| SHEN ZHUOYI | Study on the Characteristics of Rural-based Entertainment Programs: Focusing on "Hyori's Homestay 1" |
| XIONG SHUANGLING | Influencing Factors of Users’ Acceptance of Q&A Services on SQA Websites: A Study of Zhihu in China |
2018
| Author | Title |
|---|---|
| Kang Dayoung | Exploring Mobile Information Seeking Behavior - A Repertorie Approach |
| Koo Hyunmo | Factors affecting streamers' loyalty to live streaming platforms |
| Kim Goeun | Exploratory Study on the Ripple Effect of Deliberation - Media Coverage Analysis of the Public Opinion Survey on the Shin-Gori 5, 6 Nuclear Reactors |
| Kim Sunwoo | Big Data Time Series Analysis of the Relationship between Economic News and the Real Estate Market: Focusing on Consumer Sentiment and Political Variables |
| Kim Sujin | Religious Reproduction as a Mechanism for Eliciting Laughter: Focus on Protestantism |
| Park Sieun | Influence of Organizational-Public Relationships and Media Immersion on the Public's Voluntary PR Activities on Social Media |
| Baek Dongyun | Exploratory Study on the Motives and Regulatory Variables of Public's Voluntary PR Communication in Online Communities: Focus on Psychological Empowerment |
| Bu Geonhoon | Influence of Webtoon Factors and PPL Elements on the Persuasive Effects of PPL in Webtoons |
| Shin Hana | Predictive Factors Affecting Levels of Smartphone Addiction among Children and Adolescents |
| Oh Yujung | Investigating Organ Donation-Related Behaviors Using the Transtheoretical Model (TTM) and Construal Level Theory (CLT) |
| Oh Ilseok | The Impact of Cognitive Experience and Emotional Involvement on Immersion (Flow) and Behavioral Intention in VR Advertising: A Comparative Analysis of Commercial and Public Service Advertisements |
| Lee Sunjung | Factors Influencing Attitudes toward Personalized Advertising: A Study on the Moderating Effect of Privacy Perception |
|
Lim Jongin
|
Applying Expectancy Violation Theory to the Audience's Perception on News Articles |
| Jang Seoyeon | The Influence of Corporate Strategy for Multi-Channel Network on Firm Performance - Make, Buy, or Ally? |
| Choi Sungwon | Working as a Woman in South Korea: Aspects and Limits of Female Managers' Work Experiences |
| Han Eunhyun | Understanding Scientific Uncertainty and Selecting Appropriate Journalists: Scientists' Perceptions of Environmental Reporting |
| Hwang Hye-yeon | Online Solidarity Coalescing Around Misogyny: Gender Political Implications of Conflicts and Solidarity Surrounding the YouTuber 'God Gumbae Incident' |
| CHANG YI CHIEH | Uses and gratifications in the Korean Social media using behavior - Continuous intention for participation in Instagram Stories |
| DING HUI | When E-commerce meets Live video - Research on Influencing Factors of Users' Perception on Taobao Live Streaming |
| WEI WEI | Impact of Brand Membership App Usage on Brand Purchase Intention: Mileage Services |
| WU DI | Discourse on Chinese Marriage in Blind Dating Shows: A Narrative Analysis of the Dating Show "Non-material Request |
| ZHAO XI | Factors Influencing Consumer Satisfaction and Continuous Intention to Use Car-sharing Services in China: A Case Study of Didi Chuxing |
2017
| Author | Title |
|---|---|
| Kim Minkyung | The Influence of Public Situation Awareness and Individual Efficacy on Public Information Behavior Regarding Environmental Risk Issues: Focusing on the Fine Dust Issue |
| Kim Yeeun | Cultural Politics of Entertainment Program Reception and Nationalism: FGI Study on <Infinite Challenge> 'Delivery of Infinite Challenge' Special Episode |
| Kim Eun | Factors Affecting Creators' Loyalty to Multi-Channel Networks |
| Kim Jaekyu | Building a Civic Hacking Model in the Era of Big Data |
| Kim Taeyoung | A Study on the Factors Predicting the Continued Usage Intention of Intelligent Personal Assistants (IPAs) |
| No Ran | Study on the Use of Curation Commerce: Focusing on Consumer Characteristics and Service Attributes |
| Oh Byungchan | Study on the Effects of Message Solicitation Types and Engagement on Military Mental Education: A Study on Rational and Emotional Solicitation and High |
| Lee Geonmi | Reading Ordinariness through a TV Program Featuring Foreign Residents in Korea : An audience study of KBS 1 <My Neighbor Charles> |
| Lee Kyungjin | Exploring the Agenda-setting Path in Online Portal News Environments: Focusing on Dual Information Processing and Social Approval Cues |
| Lee Seungmin | The Influence of Corporate Excessive Responses to Crisis on Public's Strategic Acceptance: A Study on the Influence of Corporate Excessive Responses to Crisis on Public's Strategic Acceptance |
| Lee Yewon | Differences in Evaluation of Truthful and Deceptive Messages and Emergence of Counterattitudinal Claims: A Comparison of Upward and Downward Communication Situations |
| Jeon Yujung | Influence of Sensationalism and Attribution of Responsibility on Social Trust: Focusing on the Mediating Effects of Perceived Reality and Emotions |
| Jung Minhye |
Effective Media Literacy Interventions for Cosmetic Surgery Advertisements: Moderating Effects of Advertisement Type and Consumer Style |
| Jung Sunmin | Analysis of Satisfaction and Competitive Relationships by Type of Terrestrial Content Services: Focusing on Live Broadcasting, VOD, and Clip-type Contents |
| Cho Yongwoon | A Case Study on the Journalistic Ethics of Field Reporters: In-depth Interviews with Reporters on JTBC's Reporting on the Arrest of Jung Yoora |
| Choi Sujeong | Influence of News Comments on Users' Opinion Perception, Attribution of Responsibility, and Policy Opinions in Social Media |
| Hong Yurim | Influence of Collective Efficacy Perception, Public Opinion Perception, and Impression Management Motivation on Public Communication Behavior in Pre-crisis Situations of Organizations |
| Hwang Shinyoung | What triggers the use of mIM service provider’s sequel O2O service extensions? |
| Wang, Chang | Study on Chinese Mainstream Reality Programs and Ideology: Focusing on CCTV's <Great Challenge> and <Dingge Rongdongchang> |
| YANG SHUYIN | Do Cross-border M&As by Chinese Media and Entertainment Firms Create Value? |
| YU YANQI | A Comparative Study on Chinese Society and Discourses on Sexual Minorities through the Image Types of Homosexuals and Transgenders Revealed in Broadcasting Programs: Focusing on the Image Construction of Chae Kangyeong and Kim Seongui |
| Zhang, Yaowen | Comparative Study on the Ideologies of Korean Original Films and Chinese Remake Films: Focusing on Korean Films <Miss Granny> and <Blind> and Chinese Films <20 Once Again> and <I Am a Witness> |
2016
| Author | Title |
|---|---|
| Kang Sugyeong | A Study on Investment Types of Social Networking Service (SNS) Usage and the Intention to Continue SNS Usage using Investment Models |
| Kim Yoojeong | A Study on the Diffusion Intention of Rumor Messages According to Individual Characteristics: Focusing on the Elaboration Likelihood Model |
| Park Muni | Standing Against Hatred: Gender Discourse in the Korean Society through Internet Community Megalia |
| Park Minseo | Gender Discourse in Korean Society through Military Reality Programs: Analyzing the Perception of Female Soldiers in MBC's Real Men Special for 20s Audience |
| Song Seonyoung | The Information Processing Effects of Narrative and Infographic Articles: Focusing on Immersion |
| Song Yura | Violation of Victims' Dignity in Disaster Coverage: A Case Study of Broadcasting News on the Sewol Ferry Disaster |
| Shin Yewon | Discourse Changes on Chinese Koreans: From Kim Young-sam's Government to Editorials/Columns in Chosun Ilbo and Hankyoreh Newspapers |
| Jang Geummi | Manifestation of Partisan Bias in the Korean Media: An Analysis of Articles Related to the 18th Presidential Election Interference by the National Intelligence Service |
| Jeong Yoonju | A Study on Web Drama Producers' Genre Perception and Production |
| Jo Yujung | The Impact of Social Presence in Social Media on User's Voluntary Public Relations Activities: Focused on Brand |
| Ji Hyemin | Commodification of Idol Fan Productions: A Study on Capitalism of Fandom through the Merchandising of Idol Fan Productions |
| Choi Jaewon | An AHP Approach toward Evaluating IoT Ecosystem in Korea |
| Han Seongeun | Consumer Perception and Evaluation of Card News |
| Kim Gaoxi | The Influence of Perceived Value of Mobile Instant Messenger (MIM) on User Satisfaction and Continuance Intention: A Study on WeChat Users in China |
| Chen, Shiwen | The Impact of Chinese Women's Use of Korean Cosmetics Media on Attitudes and Purchase Intentions towards Cosmetics: Focusing on the Estimated Media Influence Hypothesis |
| Chung, Wingtung | Representations of Korean Actors in Chinese Co-Production Films, 2005-2015 |
| Shen, Hailian | Behind the Screen of Chinese Dreams: Images of China in Chinese Films, 2013-2015 |
| Zimenko, Tatiana | Russian Media's Portrayal of the LGBT movement: With a Focus on the Social, Historical, and Political Context |